Have you ever been to a mall or any where and you see a big crowd of people? What do you do? Well naturally you go over to the large crowd of people because you want to see what’s going on.
If your online and see an ad that says, “we have already helped over 20,000 people get on the fast track to success”, what do you do? You click on it because you want to see what’s going on. If 20,000 people have already been helped, it can’t hurt to take a look?
Once you have already established yourself, it is a lot easier to make those claims and you will get followers just because of the large number of people who are already following. It’s human nature to follow the large crowd.
But what if you are just getting started? What if you don’t have all those people following you yet?
I’m going to give you three steps to encourage followers to your blog.
1. Encourage Comments
If you’re invited to a party, what’s the first thing people will always ask? Who else is coming? I want to know what kind of cool people are going to be there. Nobody wants to go to a party that has no one there and especially no cool people to hang with.
The same with your blog. If there are no comments, then it’s not cool and why would I want to be there? Lots of comments tells new readers that this must be a cool place to hang out at. Only thing is, no one wants to be the first to say anything. So ask people to leave a comment, or better yet, end your posts with a question to encourage comments.
If that doesn’t work, get a blog buddy. This person will leave comments on your blog and you will do the same for him. You can even do this as a small group of blog buddies to help each other out. It’s a great way to boast traffic and subscriptions.
2. Tell Stories
Engage your readers by telling compelling stories that show how someone else has benefited from taking your advice.
Who doesn’t like a good story, especially one that has relevance to your reader and gets across the point you are trying to make. That what you are saying is true and here’s why.
Tell your story as if you are sitting across the table from them having a cup of coffee. Nothing elaborate and crazy, and stay away from the bragging and boasting about yourself. That will just chase people away.
3. Get Testimonials
When you have a new business, you probably don’t have to many people who can vouch for you yet. Try giving out some free samples. Family and friends are a good place to start, and then get their feedback by asking them some specific questions.
Use video or article posts and always ask for permission to use this information as a testimonial. This is a great way to build credibility and enhance the element of proof for your product.
Be creative and have fun. Even if your blog is new, you can start using these three steps right now and watch your followers list start to grow. As your follower list grows, people won’t be able to just walk on by your bog. They will see the crowd and want to know, “what’s going on over there?”
If you like what you just read, please leave a comment. Thank you.


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