Leaders | Brian Gosur

Network Marketing is Not About Sales – It’s About Leadership

June 30, 2010 bgosur No comments

How many times have you heard the saying, don’t live above your means. Stay below the income level you have set for yourself. If that’s the mind set that you carry, you will never be successful in network marketing or in any other business for that matter.

Their are four kinds of people in the world today.

The first one is the person that always has to be right. This person is so engrossed in proving that they are right and you are wrong, that they loose all focus on anything else. Their total goal is prove this fact at any cost. They will never make good business owners because their whole mindset is all wrong.

The second person is the always looking to be comfortable. This person’s house could be burning down around them, but as long as they have their remote in their hand and the football game on TV, they are OK. Comfortable people are always willing to let other people do all their work. They are not willing to roll up their sleeves and get into the game and get dirty themselves.

The third type of person is the one who always wants to be liked. They are not willing to say the right thing for fear that someone will not like what they say. They worry about everybody thinks about them, over getting the work done. They just want to be well liked and the work and the success goes by the wayside.

The fourth person is the one I hope all of you are. You want to win. These people have a drive and a penchant to get into the winners circle. It’s all about getting the work done and doing what it takes to win. No excuses and no letting up. It’s win or nothing else. These people are the ones you want on your team and in your organization.

When I was younger and played sports, coach would always say, “you will play as hard as you practice.” The serious players, the ones that wanted to win, would practice and practice hard. They wanted to make themselves better than anybody out there. I realize that this same principle works in your network marketing business.

The serious players will be the ones burning the midnight oil on leadership training. Writing the articles and making the videos. Connecting with people and mentors that will make them better than anyone out there. That will make more effective leadership. Remember the cream will rise to the top.

These are the leaders that you want on your team. These are the leaders that you must become. The leader that can grow and mature and build an organization. One that he can lead and duplicate himself through. No one makes it to the top by himself.

Network marketing is not about sales, it’s about leadership development. Qualify people to join your organization. Be selective and your organization will reward you with true leaders and a residual income that can last a lifetime. One that you can pass down to your kids and grand kids.

Remember. Wealth is not measured by how much money you have. It’s measured by how much time you have. Your hard work today will pay you for a long long time down the road.

Now I have to go. I have a tee time in an hour.

The Right Mindset

April 16, 2010 bgosur No comments

One of the biggest challenges and the biggest barriers that any network marketer will face. Transitioning your 9 to 5 job mentality to a business owner. I think this is the biggest hurdle that you will have to do. Many have stumbled and left the business because they couldn’t jump this one. It has been my biggest struggle.

I worked for Ford Motor Company for thirty five years. Everyday I was getting up at 4:30 am. Dragging myself off to work for the man. It was a routine that my body knew all to well. I didn’t even need my alarm clock. I usually woke up a couple of minutes before the alarm went off.

When I worked the assembly line, the jobs were very routine. Your mind could drift away for a long time without really knowing what you were doing. You were just a human robot.

Every once in awhile, I was unable to complete the task that I was assigned to do. A repairman would catch my mistakes and everyone elses’. I was always dependent on that repairman to catch my back.

Many network marketers come into the industry with that same kind of mindset. They are constantly calling their sponsors for a computer problem that they might have. How to run this program or spell a word. Well…maybe not that bad, but they do nitpick their sponsor to death with trivial things.

This is your business. You have to have the mindset of a business owner. There is nobody to catch your back on this. Get a book on how to use Microsoft word. Don’t bother your leaders for that. They should be called about the training and the strategies that you will use to build your business.

What if you were playing basketball and you had Michael Jordan as your coach. Say he made some suggestions to you on how to stand at the free-throw line. Would you question him? Would you tell him you might have a better idea. Let’s see……….Michael Jordan……..six NBA titles………..hall of fame….. two Olympic gold medals…….I don’t think you would.

It’s the same with your mentors and leaders. These are the people who are successful at what they do. They have been doing it longer than you have. They tell you to do this and get these results. Be like Nike and just do it!

It’s your business. How bad to you want to succeed? You keep working and doing what the successful people are doing and you persevere. Don’t quit! Why did Michael Jordan shoot six to eight hundred shots a day? He wanted to be the best there was. He didn’t sit in front of the TV eating bon-bons. He was working. he was polishing and sharpening his skills to be one of the best basketball players that ever played the game.

There is a mindset and a transition you have to make. Get with good leaders. Get with some good mentors. They will give you the tools it takes to be successful in your network marketing business. Go to the functions and glean from these successful people. Do what they do.

There is no safety net to catch you. It’s your business. Treat it as a business, and it will reward you like a business. Conquer those fears and knots you have in your stomach. Life is full of fear. You have to conquer them with success.

” Courage is not the absence of fear. It is the judgment that what you want is more important than your fears.” Les Brown.

How bad do you want it?

Business, Marketing assembly line, Business, leaders, Les Brown, mentors, mind set, mindset

Leaders Lead With Value

March 1, 2010 bgosur No comments

There is a friend of mine that believes in leading with an iron fist. He is the boss and everyone should jump to attention when he snaps his fingers. He does have the best behaved kids. His wife keeps the house clean and never skips a beat when it comes to preparing his meals. There is only one thing wrong. His whole family hates him and they are afraid of him. This is not how you lead.

True leaders lead with value. You cannot expect people to follow you when you don’t know where you’re going. The value that you hold out to them and give to them is going to mark you out and make you an attractive person to follow.

We live in the information age. The industrial age is gone. What you know and experience is very valuable to others. People want to know. You have learned and put into practice this knowledge. That information holds value for others. It sets you apart from the rest of the used car salesmen that are chasing everyone around trying to ram their products down everyone’s throat. You are giving information that people want.

What if you are just new to the business of network marketing? Maybe you don’t have any value to give. Sure you do. Write about your experiences. Do some research on your peers or a company that you may be interested in. Write an unbiased review in an article about what you know and what you have learned. Start a blog and post that information for all to read. Send it out to article directories like E-Zine or Digg. You are going to be posting information that you know just because of the research that you did.

Whenever you go to company functions, make sure you bring your video camera. Take videos of interviews with the leaders that are inside of your industry. Take notes with the leaders that you are trying to emulate. You will not only learn and grow from their information, but just by association, people will begin to identify you as a leader, because you hang around with leaders. Go back and read my story about the clowns in Attraction Marketing Rule #3. You are known by the company you keep.

Write articles about direct sales and network marketing. Submitting these articles to places like Linked In and Face Book. Over 350 million people are on Face Book. Remember you are becoming a master of your trade. Sharing this information is going to position you as an expert and a leader.

A colleague of mine generated over 11,000 leads in three and a half months, and netted just under $45,000 in that period simply by writing articles and using a simple system to get himself ranked on top of Google. He had never done any internet marketing before this and he is using only article marketing in his arsenal of internet marketing tools.

I will be getting a little bit more detailed as to some of these marketing strategies and how you can become very effective in using them. That will be coming in future articles.

But the best part about all of this is……..it’s free.